€20m cash injection to come from major German giants
The biggest clubs in Germany look likely to come together to fund the flagging smaller clubs in the German football pyramid. Major clubs such as Borussia Dortmund, Bayer Leverkusen, FC Schalke 04 and Bayern Munich are expected to contribute as much as €20m to a fund to help the clubs lower down the Bundesliga – and below – to help survive the turmoil of the months to come.
The Bundesliga has been one of the most open leagues about the financial challenges which face the sport. Recently, comments were made saying that €100m transfer fees would become ‘a thing of the past’ and that football will need to re-evaluate how it uses money come the end of the COVID-19 crisis. Much like any other business industry, football is likely to go through major changes in a financial perspective.
Speaking about the €20m fund to put towards other clubs, which will be allocated through the German Football League (DFL), Bayern chief executive Karl-Heinz Rummenigge said: "We want to send a signal of solidarity to all clubs in the Bundesliga and Bundesliga 2,
"In these difficult times, it's important that the stronger shoulders support the weaker shoulders. With this, we also want to show that football is standing together right now."
The BVB CEO, Hans-Joachim Watzke, echoed these sentiments, saying: "We have always said that we would show solidarity if clubs, through no fault of their own, should run into difficulties that they can no longer overcome themselves.
"Borussia Dortmund is currently having a major impact on society through a wide range of initiatives. And naturally we are prepared to help out other professional football clubs if it is ultimately a matter of cushioning the financial effects of the pandemic."
While many other things can show us greedy and self-serving football can be, this shows that – in Germany at least – priorities appear to be well-matched to intentions.